Kromi vs Brandpad

90% of the value.
A fraction of the cost and time.

Brandpad is the gold standard for enterprise brand guidelines, trusted by IKEA, MoMA, and Fortune 500 teams. But for the other 99% of us, it's overkill. Kromi gives freelancers and agencies professional brand guideline sites in minutes, not days.

4-6 hrs

Saved per brand project

70%

Lower starting cost

Minutes

To a shareable brand site

Feature

Kromi

Brandpad

Setup time

Minutes (template or AI import)

Days to weeks

AI editing (MCP)

22 tools via MCP

Not available

Design quality

High

Very high

Team collaboration

Coming soon

Full suite

White-label

Agency tier

All tiers

Custom domain

Coming soon

Yes

Design token export

JSON + CSS variables

Not available

Self-hosted export

HTML + CSS + Alpine.js

Not available

Free tier

1 project, full features

No free tier

Starting price

$24/mo

$79/mo

Unlimited projects

$79/mo (Agency)

$149/mo

Who this is for

Freelance designers

You deliver 5-20 brand projects a year. Each client expects a polished brand book. Kromi turns that from a 2-day task into a 30-minute conversation.

Small agencies

Your team runs 20-50 brand projects a year. Brandpad's $149/mo unlimited plan eats margin. Kromi's Agency tier gives you the same at $79/mo with AI superpowers.

Startups

Your brand evolves every quarter. You need guidelines that keep up, not a static PDF you paid $5k for that's outdated by the time it ships.

Why Kromi

  • Speed matters more than pixel perfect customization, so you can ship in seconds instead of days
  • Your own LLM handles brand updates via MCP instead of requiring manual drag and drop editing
  • Your dev team gets real, exportable design tokens they can plug straight into code
  • You get professional brand sites starting at $24/mo with a generous free tier included

Free tier available, no credit card required

Try Kromi free